Pick a tier. Start measuring.

Things teams ask before they subscribe.

What counts as an "attribution"?

One verifiable resolve event — a real user click on a go.pathkit.dev/<code> short URL, or one successful /v1/match install attribution. Bot clicks (Googlebot, curl, crawlers) are filtered server-side and never count. Same-IP duplicates within ~60s are deduped.

Why no free tier?

Mobile link shorteners attract phishing and ad-fraud attempts — a real card on file at $29/month keeps the system clean for paying customers. You can cancel in one click from the Stripe Customer Portal, with no cancellation fees and no annual contract.

Can I bring my own domain?

Yes, on Pro and up — links.yourbrand.com via CNAME with auto-provisioned HTTPS through Cloudflare. DNS TXT verification, no manual cert wrangling. Your attribution data flows the same regardless of which domain hosts the short URL.

What attribution data do I actually get?

Source (direct deep link, IP fingerprint, clipboard fallback, in-app), campaign, channel, feature, device, OS, country, arbitrary data you tagged the link with, install ID, plus the full custom event funnel after install. Available via REST API, dashboard, webhook delivery, and CSV export — no proprietary lock-in.

How accurate is the deferred-match attribution?

Each match comes with a confidence score (high/low) based on UA-fingerprint correlation between the click and the SDK call. We don't do hard UA-only matching — that's the trick that gives some attribution products false positives. The cascade (Universal Links → IP → clipboard) ensures the strongest available signal wins.

Open-source SDKs?

MIT, full source on GitHub. @path-kit/js, @path-kit/react-native, pathkit-ios, pathkit-android. iOS ships a Privacy Manifest. Audit, vendor, or fork — your choice. Identical API surface across platforms.

Where's the data hosted?

Three regions — Virginia, Helsinki, Los Angeles — replicated, eventually-consistent, with ~150ms typical resolve latency from anywhere. Enterprise tier can pin a region or self-host on your own infrastructure for compliance.

iOS Privacy Manifest?

Shipped in the SDK target — NSPrivacyTracking = false, no third-party tracking domains, only required-reason API declared is UserDefaults for the first-launch flag. Submitting to the App Store doesn't add work for your team.

How does PathKit compare to Branch?

Branch is a mature, enterprise-tier attribution platform with deep ad-network postback integrations, ML-driven LTV prediction, and a sales-led motion. PathKit is the self-serve, developer-first option — same core mechanics (Universal Links, deferred IP match, content-sharing API, attribution data), simpler product surface, transparent pricing. If you need 80+ ad network integrations and predictive LTV ML, Branch. If you want measurement you can ship this afternoon, PathKit.